Artful brands handcrafted to feel deeply human.

Brand identity design for founders seeking a visual expression of their business that is nuanced, layered and emotionally resonant.

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Selected brand identities

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Scivener's Tools Brand Identity Design | branding, Leysa Flores Design, brand designer.
Scrivener's Tools
brand identity design, graphic design and website design, Albury. Leysa Flores Design. Publication design, annual report design. Business website design.
Sunday Muse Studio
Iggy & Crumb Cake Design branding by Leysa Flores Design
Iggy & Crumb
brand identity design, graphic design and website design, Albury. Leysa Flores Design. Publication design, annual report design. Business website design.
Tash Gosper Therapy
brand identity design, graphic design and website design, Albury. Leysa Flores Design. Publication design, annual report design. Business website design.
The Finer Detailer
Brand identity design, strategic design partner for organisations, visual identity designer, branding, Leysa Flores Design, website design, senior designer, brand strategy. www.leysafloresdesign.com.au

Your business is your expertise.
Designing its true expression is mine.

Brand identity design, strategic design partner for organisations, visual identity designer, branding, Leysa Flores Design, website design, senior designer, brand strategy. www.leysafloresdesign.com.au
Brand identity design, strategic design partner for organisations, visual identity designer, branding, Leysa Flores Design, website design, senior designer, brand strategy. www.leysafloresdesign.com.au

Hi, I’m Leysa. A designer, detail observer and maker of visual connections.

I notice the lines a shadow casts. The rhythm of natural textures. The composition of a masterpiece painting — or my daughter’s preschool drawing.

Years of looking, collecting and making, grounded in design principles and an enduring fascination with visual identity, have shaped my eye.

I bring that eye to your business: finding its character and expressing it through colour, type and the details that belong.

An artful visual identity of your own.

Something distinctive and emotionally resonant, designed to connect with your people—and feel unmistakably yours.

I take the time to understand your business, then guide the creative direction and concept design. The process is deliberately light touch, respecting your busy schedule while giving you clear opportunities for feedback.

The thinking is deeply considered. The experience refreshingly straightforward.

(Less on your mind. That’s by design.)

Coralie Stow Design brand identity by Leysa Flores Design
marcella
Marcella Larson-Banks
Sunday Muse Studio

I have worked with Leysa on a couple of projects now and I am always so impressed with the process, her communication and of course, the beautiful end result she produces. Leysa is exceptionally talented and her skill and passion for what she does is so evident in all her work. Her approach is creative and intentional which results in unique and compelling creations. I couldn't recommend Leysa highly enough!

Photo by Rachael Emmily Photography

kim
Kim Tran-Flores
Kimlligraphy

After applying Leysa’s brand strategy, we elevated our market perception and increased sales dramatically. Highly recommend!

elizabeth
Elizabeth Morgan
Scrivener's Tools

Leysa was a joy to work with from the very first email—she understood (better than me) what I wanted, acted as a cheerleader and hype gal (in a professional email, what a skill!), and her turnaround time was amazingly fast. I couldn’t be more happy with the results.

lindy
Lindy
Seventh Pocket

I had been looking for a while for brand designer and I came across Leysa and I couldn't be happier, Leysa is truly exceptional, right from the beginning when I received her first email, Leysa had this incredible ability to understand my brand vision & myself very quickly, very intuitive, it was so overwhelming, I cried with relief, I knew I had found the creative I wanted to work with. I enjoyed every stage of my brand strategy/ logo redesign/ visual direction, Leysa was extremely patient, empathic, professional & supportive, she blew me away with her creativeness, I was extremely happy & grateful with my new brand vision she created for me, don't hesitate Leysa Flores is the best in the business, I can't thank her enough.
Thank you so much Leysa!

Brand identity design, strategic design partner for organisations, visual identity designer, branding, Leysa Flores Design, website design, senior designer, brand strategy. www.leysafloresdesign.com.au

Let’s make something worth noticing.

You bring the business. I’ll bring a fresh eye. Together, we’ll find its visual expression.